Snooze is in the business of providing sleep solutions and has pioneered successful franchising in Australia.

We believe that by giving our franchise partners a solid platform to start their business, keeping them up to date and supporting their businesses, we can help maximise their potential as a Snooze franchise store. So why not become part of a business that is passionate about finding sleep solutions.

By choosing to invest in a Snooze franchise, you’re joining a company that has been operating successfully since 1974. From humble beginnings as Capt’n Snooze, we rapidly grew into six specialty stores offering new standards of service, expertise and range. In 1976 we began to franchise, opening stores across Victoria and New South Wales. And then in 1992, as Capt’n Snooze, we merged with the Queensland franchised bedding group, Bedpost. This established us as one of the largest specialist franchised bedding chains in Australia.

In 2001, we became part of an international group, Steinhoff Asia Pacific, which also operates the Freedom and BayLeather Republic brands.

In 2006, we rebranded ourselves Snooze, updated our logo and gave our stores a stylish new look. Our stores now exclusively incorporate the Kingsdown BodyDiagnostic System, computer technology that profiles our customers’ bodies, and assists them to select the bed that is right for them.

Today Snooze has over 70 stores – more than half of which have been operating for 10 years, some now in business for 20 years. Our Snooze brand spans Queensland, New South Wales, Australian Capital Territory, South Australia, Western Australia and Victoria, with plans for further growth.